Services & Products
Field research is defined as a qualitative method of data collection that aims to observe, interact and understand people while they are in a natural environment. For example, nature conservationists observe behaviour of animals in their natural surroundings and the way they react to certain scenarios. In the same way, social scientists conducting field research may conduct interviews or observe people from a distance to understand how they behave in a social environment and how they react to situations around them.
Knowledge is power, information is knowledge, and data is information in digitized form, at least as defined in IT. Hence, data is power. But before you can leverage that data into a successful strategy for your organization or business, you need to gather it. That’s your first step.
So, to help you get the process started, we shine a spotlight on data collection. What exactly is it? Believe it or not, it’s more than just doing a Google search! Furthermore, what are the different types of data collection? And what kinds of data collection tools and data collection techniques exist?
If you want to get up to speed about the data collection process, you’ve come to the right place
Data processing is the conversion of data into usable and desired form. This conversion or “processing” is carried out using a predefined sequence of operations either manually or automatically. Most of the processing is done by using computers and thus done automatically. The output or “processed” data can be obtained in various forms. Example of these forms include image, graph, table, vector file, audio, charts or any other desired format. The form obtained depends on the software or method of data processing used. When done itself it is referred to as automatic data processing.
This idea lies at the root of data analysis. When we can extract meaning from data, it empowers us to make better decisions. And we’re living in a time when we have more data than ever at our fingertips.
Companies are widening up to the benefits of leveraging data. Data analysis can help a bank to personalise customer interactions, a health care system to predict future health needs, or an entertainment company to create the next big streaming hit.
The data management process includes a combination of different functions that collectively aim to make sure that the data in corporate systems is accurate, available and accessible. Most of the required work is done by IT and data management teams, but business users typically also participate in some parts of the process to ensure that the data meets their needs and to get them on board with policies governing its use
Business & Consultancy
We believe your Data budget should go towards developing your own solution, that is a true asset to your company, not temporally leasing a third party solution.
Why lease and be left without a usable solution at the end of a contract only to go through the process from the beginning again?
We believe you should pay for what you need, when you need it, not pay an ongoing subscription fee regardless of usage.
We understand the budget constraints of Campaign style exploration. When your between programs or stop for the wet season, so should your data expenses.